Coming of age: increased demand for a refresh among older male patients

male blepharoplasty

Ageism doesn’t just affect women. In fact, a 2019 Hiscox Ageing in the Workplace Study found that “more men than women feel that their advancing age has adversely impacted their careers.”

At Karidis Clinic, we’ve seen a growth in older male patients wanting a dynamic refresh as they remain in an increasingly competitive workforce longer for financial reasons or personal fulfilment. Another driver seems to be re-entering the dating scene, particularly with the growing emphasis on online dating. Many of our male patients aim to look as young and vital on the outside as they feel on the inside.

The recent cosmetic surgery figures released by the British Association of Aesthetic Plastic Surgeons (BAAPS) bear this out. There was considerable growth across the board on the previous year’s figures, but male blepharoplasty was up 105%, face/neck lifts were up by 181% and brow lifts hiked by a massive 310%.

Our 4 most popular male procedures for an age reset

Male blepharoplasty

“The male eyelid lift records really high satisfaction because the eyes – and eye contact – are so important. Skin sagging can make the eyes look tired, cross or smaller and give the wrong impression. The eyes are a fantastic way to refresh,” Mr Alex Karidis explains. “But you have to be careful not to overly recess the skin.”

A male blepharoplasty demands a surgeon knowledgeable about the differences in the facial structure and anatomy of the eye area in men and women. Although the techniques employed are the same, an attractive and youthful male result demands a lower brow and subtle improvement to the eyelid. In contrast, women desire lifted brows, a higher eye crease and increased length to the upper eyelid.

Double chin lipo for men

Submental fat is a common aesthetic concern for both men and women, but men tend to have a thicker central fat pad in the neck which makes men more prone to developing a double chin, however dedicated they are to working out or eating clean.

Chin liposuction aims to reduce the appearance of a double chin and contouring the neck and jawline for a more defined, masculine appearance.

Lower facelift / neck lift

As we get older, our skin loses elasticity and starts to sag. Men tend to have heavier faces with thicker skin, particularly in the lower face and neck area, so male facial rejuvenation surgery tends to focus on the lower half of the face.

“Men tend to worry about their jawline and neck area. Then usually aren’t as bothered that they have lost volume in the mid face, but they feel sagging on the lower third of the face ages them,” Mr Alex Karidis explains.

Choosing a surgeon experienced in performing male facelift surgery is a must, as there are several anatomical differences between the male and female face that must be considered.

“When you’re doing any kind of lift, you’re advancing the skin upwards to another part of the face and as men have hair-bearing skin, you have to be very careful where the skin is placed. With women, we have no issues making facelift incisions inside the ear, with the tragus further concealing the scar, but if you do that with a man you would be moving hair-bearing skin onto the ear!”

Non-surgical rejuvenation

Minimally invasive aesthetic treatments are also becoming increasingly popular, with more men turning to wrinkle reduction injections to address dynamic lines such as crow’s feet or frown lines or dermal fillers to lift deep nasolabial folds.

At Karidis Clinic, one of men’s most requested non-surgical procedures is VBeam to address unsightly small red veins that commonly affect the cheeks, nose, and chin. They become more visible with age as skin becomes less elastic and thinner. They can be exacerbated by alcohol consumption but are often just the result of sun and wind damage or rosacea, and many men feel they unfairly suffer from the negative connotations associated with a ‘drinkers nose’.

For more advice on our male aesthetic procedures, call 0207 432 8727 to arrange a consultation.